Collection Discovery
Server-rendered collection pages load fast while supporting merchandising rules from CMS.
Higher mobile engagement and deeper product exploration.
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E-Commerce
Headless E-Commerce Platform
Shoppers browse high-performance storefront pages with merchandised collections and a frictionless checkout handoff.
Speed Improvement
3x
Conversion Lift
22%
Lighthouse Score
98
Project Details
Client Type
DTC commerce brand
Delivery Timeline
9 weeks
Stack
Next.jsShopify Storefront APISanityStripeVercel
Case Study Walkthrough
Challenge
Mobile shoppers abandoned sessions because the legacy storefront was slow and difficult to navigate.
Solution
- Rebuilt the storefront with server-rendered Next.js pages and smart caching.
- Created a CMS-powered merchandising workflow for growth teams.
- Optimized media delivery and route-level code splitting for mobile performance.
Outcome
Page speed improved by 3x. Conversion rate increased 22% within 60 days of launch.
Interactive Product Demo
Headless Storefront Demo
Performance Hoodie
Fast-loading PDP variant
$64
Trail Sneakers
Fast-loading PDP variant
$110
Everyday Tech Tee
Fast-loading PDP variant
$38
Ultralight Cap
Fast-loading PDP variant
$26
Cart Snapshot
Estimated Total$0
Demo Flow
Storefront Experience Preview
Product Detail Personalization
Variant-aware product pages adapt content, pricing, and recommendations in real time.
Improved add-to-cart rate from qualified sessions.
Optimized Checkout Handoff
Customers move to checkout with preserved cart and campaign context.
Reduced funnel abandonment at the payment stage.